I am going on vacation to the southern France tomorrow. Looking so much forward to wine, food and fresh air. Will be back in two weeks.
Going on holiday
7 08 2008Comments : No Comments »
Tags : france, holiday, life, summer
Categories : Everyday life
Branded services
7 08 2008The appstore opens a whole new world for branding. Easy to use, easy accessible and highly relevant connections with the consumer. The apps create a space for engaging the consumers on their terms and a new race has opened. The race for developing the most inviting, intriguing, innovative and involving app. So I will kickstart the race here and ask everybody to send comments with branded apps they have seen or heard about. Also ideas for cool apps that could have had a perfect sponsor or sender on it. Please participate. This could be quite fun and interesting .
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Tags : iPhone, app store, 3g, applications, compete
Categories : Attention, Consumer generated, advertising, apple, applications, art, blog, branding, cases, channel 8000, communications planning, content, creative, engagement, entertainment, future, iPhone, idea, ideas, innovation, ipod, ipod touch, love, mac, marketing, media planning, mobile, mobile marketing, planning competition
Posting from ipod touch
28 07 2008This is my first post from my iPod touch . I have to admit that I haven’t been blogging much lately but there is an explaination beyond the perfect Danish summer weather.
I fell in love with app store!!!!
After I bought the new software for the touch and got access to app store I been discovering the hidden world of crazy apps and very usefull apps . Even though it hurts me that I haven’t got the iPhone yet this makes it easier. So I spend a lot of time - and money - testing different apps to get a feeling of what’s going on. I especially see the potential for utilities such as shopping lists, spending/budget apps, exchange rates and all everyday tools. Of cause gaming is huge to and so are social networking tools.
I just downloaded the wordpress app 5 min ago so perhaps this means I’m back in the blogosphere.
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Tags : ipod, touch, wordpress
Categories : Everyday life, applications, blog, channel 8000, digital, engagement, experiences, innovation, ipod, ipod touch, love
Spectacular HBO Voyeur
24 06 2008For those people who didn’t get to Cannes or were to drunk to see anything, these cases were the most talked about - the once you shouldn’t miss.
First the interesting and beautifully implemented HBO Voyeur Campaign which won Outdoor, Promo, Film (incl. other screen), cyber, integrated and even more. This is beautiful trans media story-telling
Here’s the teaser..
and here’s more
and here’s the Cannes case with info - if you just want to give this post 3 minutes view this
and here’s the campaign site for HBO Voyeur
more cases to come….
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Tags : ambient, cyber, event, film, HBO, HBO Voyeur, lions, outdoor
Categories : advertising, cannes, creative, marketing, media, planning, youtube
Wildfire 2008 - Leo Burnett and Contagious
24 06 2008Coming home from Cannes I just wanted to comment on some of the notes I had from down there. I will be short, so please comment or mail me if you want more…
I went to see wildfire 2008 where Leo Burnett and Contagious made the view over the contemporary advertising scene. It was Tom Bernardin, Chairman, CEO - Leo Burnett Worldwide and Paul Kemp-Robertson, Editorial Director - Contagious Magazine who set the scene talking about everything from Sony, Coke, bebo, Nokia Eon, Canon, Prodis and Wii from a human insight perspective.
I really liked the Prodis Foundation case:
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Categories : media
Home from Cannes Lions - and import of posts
24 06 2008So I’m home from Cannes and we just said goodbye to out Cannes inspiration blog which we wrote down there. But to keep catching up on all the inspiring Cannes thoughts I wanted to wrap up here. And I just found this wonderfull WordPress feature where you are able to import posts from another blog. So here we are with import from http://younglions2008.wordpress.com/
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Tags : import, young lions
Categories : media
The Aegis Beach House
19 06 2008After the competition was over we had a few days to enjoy the spirit of Cannes. We spend a lot of time in the interactive case kiosks which was cool, attending seminars and building networks all over the world.
One thing which was really cool was that Aegis Media had a beach house where you could bring guests, press and interesting people. And with high speed internet this was the perfect spot to hang out.
And it was really really nice..
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Tags : Aegis Media, The Aegis Media Beach House
Categories : Aegis Media, cannes, cannes lions







