Going on holiday

7 08 2008

I am going on vacation to the southern France tomorrow. Looking so much forward to wine, food and fresh air. Will be back in two weeks.





Branded services

7 08 2008

The appstore opens a whole new world for branding. Easy to use, easy accessible and highly relevant connections with the consumer. The apps create a space for engaging the consumers on their terms and a new race has opened. The race for developing the most inviting, intriguing, innovative and involving app. So I will kickstart the race here and ask everybody to send comments with branded apps they have seen or heard about. Also ideas for cool apps that could have had a perfect sponsor or sender on it. Please participate. This could be quite fun and interesting .





Photos from touch

28 07 2008

Trying to figure out how to add photos. I think I’ve got it!

photo





Posting from ipod touch

28 07 2008

This is my first post from my iPod touch . I have to admit that I haven’t been blogging much lately but there is an explaination beyond the perfect Danish summer weather.
I fell in love with app store!!!!
After I bought the new software for the touch and got access to app store I been discovering the hidden world of crazy apps and very usefull apps . Even though it hurts me that I haven’t got the iPhone yet this makes it easier. So I spend a lot of time - and money - testing different apps to get a feeling of what’s going on. I especially see the potential for utilities such as shopping lists, spending/budget apps, exchange rates and all everyday tools. Of cause gaming is huge to and so are social networking tools.
I just downloaded the wordpress app 5 min ago so perhaps this means I’m back in the blogosphere.





It’s a peoples business…

5 07 2008

We are always talking abiout that this is a peoples business and when I this morning fell over a quote on Noah Brier’s Blog refering a post on the Barbarian group’s blog, which kind of really pointed this out. Even though it is written as a fun ode to Noah, it stilll quite nicely sets the scene for what’s going on in the business right know where its all about finding the people on fire…

Here’s the quote:

Secondly, Noah is freakin’ awesome and we would have probably made a juggling department if that was part of his conditions for coming over. This is a joke, but intended to drive home the point that Noah was bright and there was no previous search underway for a new department or offering so much as he highlighted an opportunity and problem we had been ignoring until the perfect solution presented itself.

Read more on the Barbarian group’s blog or on Noah’s blog.





Hallo ballooners!

25 06 2008

Orange is hosting the world’s first internet balloon race. My balloon is called Nilloon and you can follow it here..

http://www.playballoonacy.com/show/9ad4b1e11a2f81f828fac16ea1d1a9c1

This is really cool… and funny..

Take-over has now gotten a whole new meaning…

This is my ballon visiting rad apple blog

 

 





Spectacular HBO Voyeur

24 06 2008

For those people who didn’t get to Cannes or were to drunk to see anything, these cases were the most talked about - the once you shouldn’t miss.

First the interesting and beautifully implemented HBO Voyeur Campaign which won Outdoor, Promo, Film (incl. other screen), cyber, integrated and even more. This is beautiful trans media story-telling :)

Here’s the teaser..

and here’s more

and here’s the Cannes case with info - if you just want to give this post 3 minutes view this

and here’s the campaign site for HBO Voyeur

more cases to come….





Wildfire 2008 - Leo Burnett and Contagious

24 06 2008

Coming home from Cannes I just wanted to comment on some of the notes I had from down there. I will be short, so please comment or mail me if you want more…

I went to see wildfire 2008 where Leo Burnett and Contagious made the view over the contemporary advertising scene. It was Tom Bernardin, Chairman, CEO - Leo Burnett Worldwide and Paul Kemp-Robertson, Editorial Director - Contagious Magazine who set the scene talking about everything from Sony, Coke, bebo, Nokia Eon, Canon, Prodis and Wii from a human insight perspective.

I really liked the Prodis Foundation case:

 

 





Home from Cannes Lions - and import of posts

24 06 2008

So I’m home from Cannes and we just said goodbye to out Cannes inspiration blog which we wrote down there. But to keep catching up on all the inspiring Cannes thoughts I wanted to wrap up here. And I just found this wonderfull WordPress feature where you are able to import posts from another blog. So here we are with import from http://younglions2008.wordpress.com/ 

 

 





The Aegis Beach House

19 06 2008

After the competition was over we had a few days to enjoy the spirit of Cannes. We spend a lot of time in the interactive case kiosks which was cool, attending seminars and building networks all over the world. 

One thing which was really cool was that Aegis Media had a beach house where you could bring guests, press and interesting people. And with high speed internet this was the perfect spot to hang out. 

And it was really really nice..